Japanese makeup and makeup trends are slowly making their way across the globe. This should not come as a surprise, especially if you consider how “kawaii” is such a beloved concept, especially among young anime and manga lovers.
When it comes to makeup trends, what a lot of young people love is the Japanese doll look. Compared to the other popular makeup trends in Japan, it is more wearable and does not look like “costume” makeup.
The Japanese doll look is what you would normally see on teenagers and young professionals in Tokyo. It’s charming and youthful. If you like to play with your makeup and want to dabble in this trend, here are the basic tips in creating it.
1. Use a full coverage foundation if you have problematic skin.
A perfect-looking base is one of the most essential components of a Japanese doll look, which is why your foundation should be able to hide skin imperfections.
However, to prevent a cakey base, an international makeup artist advises using a full coverage foundation sparingly. Rely on the opacity of the formula to cover up blemishes. Also, use your clean fingers to spread the product across your face and dab concealer with a small sponge for targeted coverage on problematic spots.
2. Create a dewy finish.
After applying your full coverage foundation, regain a more natural-looking, silky soft and dewy skin by applying a bit of highlighter on the high points of your face using your ring finger.
However, if you want the Japanese way of achieving glass-looking skin, opt for a face mist. A few spritzes across your face will take away the typical matte finish of full coverage foundation, and it will even set your base better.
3. Make your brows light and straight.
Japanese doll makeup is all about light and straight brows that you can create using an ashy-brown pencil.
For straight brows, brush your inner brows upward and draw a straight and flat line to connect with your natural arch. Fill in sparse areas and brush brow hairs outwards with a spoolie to diffuse color.
4. Shimmery eyeshadow is the way to go.
Sparkly eyes are the signature of the Japanese doll makeup trend. You cannot go wrong with beige gold and rose gold eyeshadow, which you should apply with a flat eyeshadow brush across your eyelids and under the lash line. Cream gold, meanwhile, is used for the inner corners of the eyes.
To contour your eyes lightly, avoid dark browns. Opt for a shimmery terracotta or copper color and dab it on the outer V of your eyes to create the illusion of bigger peepers.
5. Create a wing using light brown liquid liner.
Light brown liquid liner can define the shape of the eyes better, make them seem bigger and wider without looking too harsh.
For a doll-ish look, concentrate the liner on just the outer “third” of your lash-line and sparingly use the contour eyeshadow color to line the rest of your upper lash-line. To accentuate the wing and to make your eyes look more open, use a brown mascara that separates the lashes effectively on both upper and lower lashes.
6. Contour around the face.
With a small, fluffy brush, contour the outer lines of your face — the jawline, the hairline in front of the ears, and the temples and forehead. But instead of using a contour powder, go for a face powder that’s a shade or two shades darker than your natural skin tone.
Japanese makeup looks (not just the doll face one) do not use heavy contour or snatch those cheekbones.
7. Apply blush high on the cheeks and bridge of the nose, or on the plump part of your cheeks.
These two locations for blush are responsible for the doll-like flush. You can either go for a sun-kissed look or the strawberries or peaches and cream complexion that some dolls have to imitate the natural blush of babies.
Use blushes with just a subtle hint of shimmer for a truly natural-looking flush.
8. Create gradient, glossy lips.
Use pinky red shades which look good on most skin tones and effortlessly make the lips look plump.
Concentrate the color on the inner part of the lips and blend outward. As you reach the edges, feather out the color even more. Afterward, intensify the lip color on the inner part of the lips even more and apply sparkly lip gloss with silvery, periwinkle flecks for a juicy finish.
Makeup is fun, so do not shy away from makeup trends in foreign countries. More often than not, It’s not just a fresh look that they can provide you with, but new makeup techniques as well.
Toni Malt is the Middle East’s leading international editorial makeup artist and the woman behind the highly anticipated Toni Malt Makeup Academy in the heart of Dubai, now training the next generation of key makeup artists. From minimalistic looks to freestyle artistic creations, Toni’s creative work has been published in top international fashion magazines around the world including VOGUE, ELLE, L’Officiel, Marie Claire, Harper’s BAZAAR, Grazia and Cosmopolitan.